BAT Malaysia Names Erik Stoel as its New Managing Director

PETALING JAYA, 23 May 2016: British American Tobacco Malaysia (BAT Malaysia) has announced the appointment of Mr. Erik Stoel as its new Managing Director.

Erik Stoel, 48, will be taking over the helm from Stefano Clini with effect from 1 June 2016 subject to necessary formalities being completed. Stefano Clini who has concluded his international assignment and will be returning to his home country after having been at the helm for nearly three years since July, 2013.

BAT Malaysia’s incoming Managing Director, hails from Netherlands, and brings with him 20 years of international experience in the BAT Group that spans across the London Head Office, Eastern Europe Middle East & Africa and Asia Pacific markets. Erik Stoel is no stranger to BAT Malaysia where he served as Marketing Director in 2010 before moving to Korea as BAT Korea’s Marketing Director in 2012. Subsequently, he was promoted to the role of Area Director North Asia Area, running Korea, Taiwan, Hong Kong and Macau.

“Malaysia will undoubtedly present a more unique challenge especially due to the rampant illegal cigarettes that has reached 45.6% as at December 2015 following high excise hikes”, observed Erik Stoel. “However, armed with my familiarity with the Malaysian market and BAT Malaysia’s employees’ pride and passion for a more than century old company, I am confident that we can together work towards steering the business to a new and more sustainable model. There will be so much to do but I am really looking forward to my new role in this great company. On a personal note, my wife, two children and I love Malaysia and it is really great to be back!”
For more information on British American Tobacco Malaysia, please visit www.batmalaysia.com

About British American Tobacco (Malaysia) Berhad
British American Tobacco (Malaysia) Berhad (British American Tobacco Malaysia) emerged on 3rd November 1999 from the merger of Rothmans of Pall Mall (Malaysia) Berhad and Malaysian Tobacco Company Berhad. These two long established tobacco companies brought with the merger, experience and an unrivalled portfolio of highly successful international brands to create the largest tobacco company in the country.

British American Tobacco Malaysia manufactures and markets high quality tobacco products designed to meet diverse consumer preferences. Its brand portfolio includes well-established international names like DUNHILL, KENT, PALL MALL and PETER STUYVESANT. British American Tobacco Malaysia has about 752 employees who are involved in the full spectrum of the tobacco industry, from processing to manufacturing, and marketing to distribution.

British American Tobacco Malaysia is part of the British American Tobacco group, which is the world’s most international tobacco group and the second largest stock market listed tobacco group by global market share.


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For more information, please contact British American Tobacco Malaysia:
Fairuz Helmi, Head of Corporate and Regulatory Affairs at 03-7491 7100 or Fairuz_Helmi@bat.com
Prianka Krishnamurthy, Corporate Affairs Manager at 03-7491 3773 or Prianka_Krishnamurthy@bat.com

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